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Is Twitter Finally Getting A Competitor?

April 16, 2011 by  
Filed under Internet

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Twitter your days alone at the top of the micro-blogging mountain may soon be ending. UberMedia, which owns major third-party mobile applications for the Twitter platform, is said to be building a service that will compete directly against Twitter. If it’s true, the move would come on the heels of Twitter briefly suspending the company’s apps for alleged use policy violations.

Citing unnamed sources, CNN.com reported today that UberMedia is looking to attract users to its own microblogging service by addressing common complaints about Twitter, such as its rules on message lengths as well as how the service can be confusing to new users.

UberMedia declined to comment on whether its programmers are building a new microblogging service. However, in an emailed statement to Computerworld, company marketing chief Steve Chadima said, “Our foremost desire is to continue to innovate on the Twitter platform and bring more users and usage to Twitter.”

UberMedia owns UberTwitter, which is for the BlackBerry platform; Twidroyd, for Android devices; and UberCurrent, which can be used on iPhones and iPads. The company also has been in the news in recent months because it’s moving to acquire popular Twitter client TweetDeck.

TweetDeck competes directly with Twitter’s Web and mobile clients.

Ezra Gottheil, an analyst with Technology Business Research, said he wouldn’t be surprised if UberMedia were to go after some of Twitter’s business, but the company would have an uphill climb.