India Wants To Monitor Twitter & Facebook

India’s Communications Ministry has received a request from the Home Ministry to monitor social networking websites such as Twitter and Facebook amid fears that the services are being used by terrorists to organize attacks.

The request suggests that the Indian government is trying to expand the scope of its online surveillance for national security purposes.

Telecommunications service providers in India provide facilities for lawful interception and monitoring of communications on their network, including communications from social networking websites such as Facebook and Twitter, in accordance with their license agreements, Milind Deora, the minister of state for communications and IT, told Parliament, according to the country’s Press Information Bureau.

But there are certain communications which are encrypted, Deora said Friday.

The government did not provide details of what encrypted data they would like to have access to. A spokesman for the home ministry said on Monday that additional
information can only be provided in Parliament while it is in session.

Under new rules to the country’s IT Act that came into force earlier this year, websites and service providers are required to provide government security agencies with information on private accounts, including passwords, on request without a court order.

Most companies, however, are not willing to share information with law enforcement agencies unless they have a court order.

Twitter states in its guidelines for law enforcement that “non-public information about Twitter users is not released unless we have received a subpoena, court order, or other valid legal process document.”

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Twitter Toying With Money Making Ideas

Twitter is considering the option of placing ads into the live stream of messages, according to the Financial Times. The addition of “promoted tweets” — a more palatable way to say advertising — within the live Twitter stream is bound to turn off many users, at the same time as it attracts businesses looking to reach some of the company’s 300 million users.

Twitter’s executives have been in discussions with strategists at the Cannes Lions International Advertising Festival in France this week to find a way to increase revenues, which disproportionately trail those of social media companies such as Facebook.

Twitter is expected to generate revenues of about $100 million this year. Facebook, by contrast, reaps $3.5 billion from display advertising, according to a forecast by Enders Analysis.

A few other ideas leaked out of these meetings. One was that Twitter would offer mass coupon deals, which hold potential given the real-time nature of interacting on Twitter. A brand profile, which would allow advertisers to pre-schedule their company’s Tweets, is also being considered.

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Facebook Is Display Advertising King

Facebook’s U.S. advertising revenue will reach roughly $2.2 billion in 2011, toppling Yahoo Inc to collect the biggest portion of online display advertising dollars, according to a new study.

Facebook’s U.S. advertising revenue will give it a 17.7 percent share of the market for graphical display ads that appear on websites, according to a report released on Monday by research firm eMarketer.

Last year Facebook garnered 12.2 percent share of the U.S. market.

The figures highlights the growing clout of Facebook, the world’s No.1 Internet social network. It has seen its valuation soar to roughly $80 billion in recent transactions for its shares on the private markets as some investors anticipate it could have an initial public offering next year.

While Facebook has grabbed the top ranking, eMarketer analyst David Hallerman said the overall market for display ads, which include banner ads, video ads and Web page sponsorships, is growing robustly enough that it is benefiting numerous companies.

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