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Amazon Has Its Own ARM SoC

January 21, 2016 by  
Filed under Computing

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Online book seller Amazon is selling its own brand of ARM-based computer chips.

In a move which is a side step from its normal expansion into its own brand of groceries and clothing, Amazon is flogging its own chips which are being made by Annapurna Labs.

Annapurna is an Israeli subsidiary that Amazon acquired a year ago and the chips are called Alpine. They are ARM-based processors are designed to drive home gateways, Wi-Fi routers, and Network Attached Storage (NAS) devices.

They’re meant for things like data centers and cheap smart home devices rather than smartphones and tablet which makes the concept of Amazon selling them seem rather odd. After all if you are a datacenter you usually go to a supplier and buy shedloads of expensive gear.  You don’t normally pop into Amazon and do a quick search, even if you are a Prime Member.

Intel currently has the data center sewn  up and ARM chip use is still thin on the ground however Amazon has done well in the cloud so peddling chips as part of a product package makes a bit of sense.

It won’t initially be targeting the kind of high-end servers which are powering the Internet of Stuff which is supposed to be the next big thing.  Asus, Netgear, and Synology are already producing devices that use Amazon’s Alpine .

Courtesy-Fud

Amazon Looking For Investors

December 6, 2012 by  
Filed under Around The Net

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Amazon has issued its first bonds in nearly 15 years as it looks to borrow money while interest rates are low.

Amazon’s position as the undisputed king of online retail has put the company in a good position to take advantage of cheap borrowing rates. Amazon issued three, five and 10-year bonds at 0.38, 0.63 and 0.93 percent above US Treasury rates with investors clamouring to get a ride on the firm’s coattails.

According to the Wall Street Journal, Amazon’s $3bn bond issue has attracted more than $10bn in investor interest. According to ratings agency Moody’s, the firm will use the cash generated in the bond sale to make investments such as buying its corporate headquarters.

Standard and Poor’s rated Amazon’s debt as AA- and said there was minimal financial risk with Amazon. While Moody’s rated the bonds at Baa1, the agency also forecast strong growth in sales for Amazon in the coming years. It seems that Amazon, given that it hasn’t got any other bonds, is proving popular with bond investors despite reporting low profits and recently having been grilled in the UK Parliament over allegations of tax avoidance.

Amazon has been diversifying the ways it generates cash, and while it long ago moved away from simply selling books, the firm is a big player in cloud services through its Amazon Web Services division and is aggressively marketing its own brand of electronics devices in the Kindle range of ebook readers and tablets.

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