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Smartphone Buyer Fatigue Hampering Growth

January 12, 2016 by  
Filed under Smartphones

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Apple and Samsung dominate global smartphone markets with several new flagship handsets unveiled each year.

But after years of fantastic growth in smartphone sales, the pace of growth is slowing overall, including for the two smartphone giants. Market research firm IDC recently said that 2016 will be the first year that overall smartphone growth will slow to below 10%.

There is even talk among analysts that the latest models don’t have enough compelling new features to lure customers to a competitor’s device. Others say smartphone buyer’s fatigue has set in.

Buyer’s fatigue is a concern in the U.S. and other developed countries where the smartphone market is viewed as a “replacement” market because the market is already saturated: Nearly everyone already owns a smartphone. A focus on emerging countries by Apple and Samsung still requires them to find low-cost alternatives to compete with the likes of Huawei and others.

“Consumers are fatigued about new phone features that they can’t easily relate to any improvement in their personal use cases,” said Patrick Moorhead, an analyst at Moore Insights & Strategy. “Samsung has been one of the worst offenders of this in the last few years. If consumers can’t relate, then they need to be educated.”

Most recently, reports that Samsung would add a pressure-sensitive displayand high-speed charging port to its Galaxy S7 phone drew a few yawns. That’s because Apple added the pressure-sensitive display to the iPhone 6S last summer, and a new USB Type-C fast charging port is already available in LG and Huawei smartphones.

While it is to Samsung’s advantage to keep up with Apple and others rivals, analysts disagree over whether these latest improvements will provoke an iPhone user to switch to a Galaxy.

Source-http://www.thegurureview.net/mobile-category/smartphone-buyer-fatigue-seen-hampering-growth.html

Apple Buys Parts of Qualcomm

December 31, 2015 by  
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Apple has bought one of Qualcomm’s Taiwan graphics labs and is operating it pretty much under everyone’s radar to “invent” something that Qualcomm tried and failed to make successful.

The lab was used by Qualcomm to develop Interferometric Modulator Display and Apple Insider claims it is now being used to develop thinner, lighter, brighter and more energy-efficient screens.

The lab employs at least 50 engineers and has recruited talent from display maker AU Optronics and Qualcomm. Outside the lab there is no signage or much to indicate that the Fruity Cargo Cult has assumed control.

Government records show that the building is registered to Apple Taiwan, and a staff in the building were observed wearing Apple ID badges.

Bloomberg thinks Apple wants to “reduce reliance on the technology developed by suppliers such as Samsung, LG, Sharp and Japan and instead “develop the production processes in-house and outsource to smaller manufacturers such as Taiwan’s AU Optronics or Innolux.

Apple currently uses LCD screens in its Macs and iOS devices and an OLED display for Apple Watch and the new lab was where Qualcomm tried to develop to develop its own Mirasol displays.

Mirasol use a different technology to backlit LCDs or OLED. It uses an array of microscopic mirror-like elements that can reflect light of a specific colour. It does not need a backlight and only uses energy when being switched on or off, like E-Ink.

The downside to IMOD has historically been that it reproduces flat, unsaturated colours, a problem that may be possible to fix. Qualcomm introduced a Toq smartwatch with an IMOD screen, but the device flopped.

Qualcomm took a $142 million charge on its Mirasol display business and a year ago there were rumours Qualcomm was selling off its Longtan Mirasol panel plant to TSMC.

What appears to have happened is that Jobs Mob might have bought more than just the facility, and instead has some interest in using Mirasol IMOD technology which could offer an advanced technological breakthrough in enabling a new class of low-power displays for use in phones, tablets or wearables.

Courtesy-Fud

Intel Says PCs Will Make A Comeback

November 18, 2015 by  
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The PC will make a comeback, but the so-called Tablet revolution is history, according to the Chipmaker who missed out on it.

Kirk Skaugen, GM of Intel’s client computing group told the Intel Global Capital Summit that there are more than a billion PCs that are more than three years old and a third of a billion that are over five years old. People are coming back to the PC and refreshing their systems.

It used to be that people upgraded every two years or so, but in the last five years silicon has got so powerful that no one saw the need. The problem is that they still don’t and Skaugen hopes that two-in-one detachable-screen systems, will be a major growth driver.

Sales of two-in-one systems are up 150 per cent, he claimed, and are leading to people wanting to refresh their PCs up to 18 months earlier than they would have. Mini computers are another growth market.

Without the growth in two-in-ones, the laptop market in the US would have shown 4 per cent negative growth, Skaugen said. However the new forms created a one per cent growth. He thinks the new hardware that such systems are starting to carry, particularly 3D cameras are going to have people rushing back to laptops.

The big loser in all of this is going to be the tablet market. Intel had got the growth in tablets wrong, he said, and is now revising its forecasts.

“18 months ago many people thought that tablet sales were going to cross over PCs in 2014. Now we’re sure they won’t ever. Intel has taken a billion units out of our forecasts in the last year,” he said.

That is just as well because Intel never made a sustainable dent into the tablet market, but it also fulfilled our predictions that the technology never solved any problems. It was still the same toy that Microsoft had been attempting to sell without success for years and they never had a use.

Courtesy- http://www.thegurureview.net/computing-category/intel-says-pcs-will-make-a-comeback.html

Did Intel Deliberately Slow PC Sales?

October 7, 2015 by  
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Intel might have caused slow PC sales at the beginning of the year to boost the price of its Skylake chips later.

A recent study shows that the slump in PC sales in the first half was deliberately made to help Skylake sell better since August. Initially analysts believed that sales of the Skylake are hindered by existing stocks of previous Haswells, but it turns out this was untrue.

Tech Trader Daily has found that Intel significantly reduced shipments of its central processing units in the first half of the year, to leave PC maker inventories drained and empty.

This is normal practice since Intel needed to have all its PC makers and retailers with empty enough stocks in order to fill them up quickly with new Skylake models in August. But this year the plan worked too well. The Skylake stocks quickly evaporated and the first supply aps appeared between the months of August and September, with Intel quickly assuring its customers that new Skylake batches will return in stores as fast as possible.

Normally Chipzilla has a cycle of unit buildups in the first half of a financial year and then a controlled drain of units in the second half. This helps PC makers and retailers build systems in the first half and then sell them bundled without being compromised by stand-alone units selling alongside them at a higher pace in the second.

This time Intel launched the Skylake in the second half of the year, August onwards, so the cycle was stuffed up. Now it seems that this will mean a low supply of Skylakes in the first half of 2016. If you can find them, you might need to stock up now.

Intel is making piles from this. PC makers mainly build their systems on Skylakes and since the supply is low the price is high. Intel does not have to discount to shift the technology, the suppliers have to buy it at any price. Particularly as Intel’s only real x86 market, AMD, is having a bit of a snooze.

A full transition to Skylake will probably happen in winter, but the ongoing process at the moment gives Intel the much-needed money to financially buffer a slowdown in sales next spring.  All this gives a warning about what will happen if AMD goes under and Intel takes total control.

Source-http://www.thegurureview.net/computing-category/did-intel-deliberately-slow-pc-sales.html

HTC To Go High-End

August 18, 2015 by  
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Taiwanese smartphone maker HTC Corp said it will eliminate some jobs and discontinue models as part of its strategy to focus on high-end devices to better compete with the likes of AppleInc and Samsung Electronics.

“The cuts will be across the board,” Chief Financial Officer Chialin Chang told reporters after HTC reported a second-quarter loss and forecast another for the third-quarter. “They will be significant.”

Chang said the cost reductions would extend to the first quarter of next year, but declined to give further details.

A pioneer in early smartphones, HTC has been dismissed by industry watchers as confused, unoriginal and uncompetitive.

The company has been losing market share over the past few years, hit by intense competition at the high-end of the market from the likes of Apple and Samsung Electronics while budget Chinese rivals have also eclipsed its low-cost offerings.

HTC shares have fallen 51 percent so far this year. The stock closed 1.69 percent lower before the results were announced.

Chang said HTC was banking on selling high-end models in emerging smartphone markets such as India, where he said the company has a 20 percent market share of phones priced between $250-$400.

Analysts, however, are less optimistic, saying HTC is likely to continue to struggle for the next four quarters at least.

“We believe HTC will keep losing share in the smartphone market and will keep losing money,” analyst Calvin Huang with Taiwan’s SinoPac Securities wrote in a recent research note.

Source

Is Blackberry Going Android?

July 21, 2015 by  
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BlackBerry Ltd , which has been tight-lipped about its plans to make a mainstream Android smartphone, fueled more speculation about its plans this week when it scooped up two Android-related domain names.

Several blog posts in the last two days have noted that the Canadian handset maker bought the domain names “AndroidSecured.com” and “AndroidSecured.net” this week. That spurred more chatter that it intends to build a device powered by Google Inc’s  Android platform, which powers the vast majority of smartphones sold across the globe.

The purchase of the domain names is particularly interesting since BlackBerry Chief Executive John Chen has declined to confirm a June Reuters report that said the company was planning an Android phone.

Speculation that BlackBerry will embrace Android was also spurred this week by a Digitimes report that said the company plans to roll out several models of Android-based phones.

In the past three weeks, however, Chen has said at least twice that he would only build an Android phone if he can “secure Android”.

BlackBerry downplayed the significance of its domain name purchases in an email on Friday, saying: “BlackBerry frequently registers domain names to support the breadth of our cross-platform portfolio. Android is an important part of our cross-platform enterprise software strategy.”

Indeed, one of the domains, “AndroidSecured.com”, currently redirects users to a BlackBerry enterprise-focused site.

But that has not stopped a barrage of chatter on tech blogs about the purchases being part of BlackBerry’s plan to build its own secure Android, going beyond supporting existing Android phones on its BES12 device-management system. BES12 allows corporate and government clients to secure Android-, iOS-, Windows- and BlackBerry-powered devices on their networks.

Under the leadership of Chen, the Waterloo, Ontario-based company has been pivoting toward software and device management as its recent devices, powered by its BlackBerry 10 software, have failed to win mass appeal. Analysts and tech gurus believe a move to Android could give BlackBerry’s device arm a new lease on life.

Source

Is Mastercard Going With Selfies?

July 17, 2015 by  
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Mastercard has announced plans to roll out a verification technology that requires a selfie to process payments. The industry’s latest move in the shameless act of narcissism is a biometric face scanning technology that will let customers replace their PINs with their face, according to MasterCard chief product security officer, Ajay Bhalla. Bhalla told CNN Money that the multinational financial services corporation has teamed up with all the major phone manufacturers to deliver the technology. “The new generation, which is into selfies, I think they’ll find it cool. They’ll embrace it. This [app] seamlessly integrates biometrics into the overall payment experience,” he said. “You can choose to use your fingerprint or your face. You tap it, the transaction is OK’ed and you’re done.” The selfie payment feature will roll out on a trial basis first in the US, with a full scale deployment to follow at an unspecified date. The system requires users to blink when prompted once they have held their device at eye-level for the checkout process to complete. This ensures that potential cyber crooks cannot use a still image of the user to hack into their personal account. MasterCard announced last month that all retail outlets across Europe will accept contactless payments by 2020, paving the way for wider adoption of mobile payment solutions. Mike Cowan, head of emerging payments products at MasterCard, revealed at the company’s Future of Payments event in London that Europeans will soon be able to tap to pay anywhere. “From the beginning of 2016 any new payment terminal that gets deployed must accept contactless, and every single terminal must accept it by 2020,” he said. This means that new point of sale terminals must adhere to the new standard on deployment from 1 January 2016, while existing terminals that don’t yet support contactless payments must be replaced by 1 January 2020 at the latest. Source

Is Intel Supporting Open-Source?

June 19, 2015 by  
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Intel has suddenly made some interesting hardware less interesting to open sourcers by insisting that its i915 DRM kernel graphics driver for upcoming Skylake and Broxton hardware demands some binary-only firmware blobs.

According to Phoronix these first i915 DRM firmware blobs are for Skylake and Broxton for the GuC and DMC.
DMC is the Display Microcontroller used by Skylake (Gen9) within the display engine to save and restore its state when entering into low-power states and then resuming. It saves and restores display registers across low-power states separate of the kernel.

Intel said that the firmware blobs are required by the DRM driver rather than being an optional add-on.

The license of these firmware blobs also indicate that redistribution is only allowed in binary form without modification. Beyond that, “no reverse engineering, decompilation, or dis-assembly of this software is permitted.”

Basically this will kill off any desire for Open Source enthusiasts to touch Skylake, although we doubt Intel will be too worried – they are a very nice couple. In any event AMD apparently uses something similar to protect bits of its operation.

Still Intel is shipping these firmware files early so everyone knows they are there.

Source

Intel Talks More About Skylake

May 18, 2015 by  
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A new Intel roadmap suggests the first Broadwell LGA parts will launch in Q2, while Skylake-S parts will come in Q3.

The roadmap was published by PC Online and points to two Broadwell LGA launches this quarter – the Core i7-5775C and Core i5-5675C. These two parts will be joined by a total of four Skylake-S products in Q3, the Core i7-6700K, Core i7-6700, Core i5-6600K, Core i5-6600 and the Core i5-6500.

Both Skylake-S and Broadwell LGA will replace the current crop of Haswell parts, including Devil’s Canyon products. However, Broadwell LGA sits one tier above Skylake-S and Haswell-based products.

Starting in Q4, we should see more Broadwell LGA parts, but we don’t have any names yet. In the first quarter of 2016, we can also expect new Skylake-S parts.

Speaking of 2016, Intel plans to unleash the Broadwell-E in the first quarter of 2016. Little is known about Broadwell-E, but the new 14nm flagship is expected to sport eight cores. Clocks remain unknown, although the 14nm node promises substantial gains.

Source

Intel Sends Braswell SoC To Partners

April 14, 2015 by  
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Intel announced that it is now shipping the Bay Trail system on a chip (SoC) successor codenamed Braswell to OEM partners.

Announced almost exactly a year ago at Intel’s Developer Forum in Beijing, Braswell is a more powerful version of Bay Trail running on the 14nm fab process, designed to power low-cost devices like Chromebooks and budget PCs.

The chip maker said that devices will hit the market sometime in late summer or autumn.

“We expect Braswell-based systems to be available in the market for the back to school 2015 selling season,” an Intel representative told The INQUIRER. “Specific dates and options will be announced by our OEM partners.”

That’s all Intel will give us for now, but we were told that full details regarding the upcoming chip will be revealed at IDF in Shenzhen next week.

Braswell was expected to arrive at the end of 2014 when it was originally unveiled last year.

Kirk Skaugen, general manager of Intel’s PC Client group, said that it will replace Bay Trail as part of the Atom line, and will feature in over 20 Chromebook designs.

“Last year, we had only four designs on Chrome. Today I can announce that we will have over 20 designs on Chrome,” said Skaugen at the time.

Intel recently announced another 14nm chip, the Atom x range, previously codenamed Cherry Trail, although this will be focused on tablets rather than the value PC market segment and Chromebooks like Braswell.

In terms of power, Braswell is likely to fit snuggly above the Atom x5 and x7 Cherry Trail SoCs and beneath the firm’s recently announced 5th-generation Core products, previously codenamed Broadwell.

Unveiled at Mobile World Congress earlier this year, Intel’s Atom x5 and x7 chips, previously codenamed Cherry Trail, are also updates to the previous Bay Trail Atom line-up, being the first Intel Atom SoCs on 14nm.

These higher-powered SoCs are designed to bring improved 3D performance to mainstream premium handheld devices running full versions of Windows and Android, such as 7in to 10.1in tablets and 2-in-1 hybrid laptops priced at around $119 to $499.

For example, Microsoft quietly announced on Tuesday that the upcoming Surface 3 tablet-laptop hybrid will be powered by an Intel Atom x7. The device is priced at $500.

Source

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