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Qualcomm Throws $$ At Sharp

December 12, 2012 by  
Filed under Consumer Electronics

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Qualcomm is set to make a $120m investment in troubled Japanese display maker Sharp.

Rumours had been floating around that Qualcomm was looking to make an investment in Sharp, and the display maker has confirmed the investment. Qualcomm initially will invest $60m in Sharp through its Pixtronix subsidiary by the end of 2012 to help develop Sharp’s IGZO display technology.

Qualcomm will make a further $60m investment in Sharp should the initial work on its IGZO displays seem promising. Should Qualcomm complete the $120m investment in Sharp, that will make it the single largest shareholder with around five percent of the firm, primarily due to the fact that Sharp’s share price has fallen by almost 75 percent in 2012.

While Sharp said it will work with Qualcomm on further developing its display technology, the two firms will also look at working together on developing chip fabrication technologies.

It had been reported that Intel and Dell were also sniffing around Sharp, while Hon Hai is known to be looking to make a stake in the firm, though its demand for a seat on Sharp’s board is likely the main sticking point in negotiations. Sharp has warned that its future is in doubt if it cannot secure investment to repay large debts it amassed as part of its LCD manufacturing push back in 2006 and 2007.

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Is Windows 8 In High Demand?

November 7, 2012 by  
Filed under Computing

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Microsoft Corp Chief Executive Steve Ballmer said on Monday demand for the company’s new Windows 8 operating system, that went on sale last Friday, was running at a higher rate than its last release, Windows 7.

“We’re seeing preliminary demand well above where we were with Windows 7, which is gratifying,” Ballmer said at an event launching new Windows phones.

Windows 7 is the best-selling version of Windows so far, selling more than 670 million licenses in three years since release in 2009.

“Over the weekend we saw an incredible response around the globe to Windows 8 and the Microsoft Surface,” said Ballmer, referring to Microsoft’s first own-brand tablet, designed to challenge Apple Inc’s iPad. He did not give out any sales figures.

On Friday, there were moderate lines at Microsoft’s 60 or so stores across the United States for the Surface.

Ballmer was in San Francisco speaking at an event showcasing phones running its new Windows Phone 8 software, which go on sale this weekend.

Microsoft has struggled to make headway in the smartphone market, holding just 3.5 percent of the worldwide market, compared to 68 percent for Google Inc’s Android devices and 17 percent for Apple’s iPhone, according to tech research firm IDC.

The company highlighted how the new phones make use of Microsoft’s SkyDrive cloud service, enabling users to sync and transfer music, documents and photos between PCs, tablets and the Xbox game console. Microsoft added that it now has 120,000 apps in its online store for phones, still far fewer than the number available for iPhone and Android users.

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Tegra 3 No Match For Adreno 320

October 23, 2012 by  
Filed under Computing

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Qualcomm’s new Snapdragon S4 Pro quad-cores are slowly starting to show up in new phone and tablet designs, and in case you’ve been following the market, you know they will be the fastest thing around until A15 parts appear.

But aside from the custom Krait core, Qualcomm’s new chips feature new Adreno 3 series graphics and judging by some early benchmarks, this is a match made in heaven.

Tom’s Hardware put the new graphics core to the test, with some very impressive results. Basically Adreno 320 blows the competition out of the water. However, it does not manage to surpass the huge SGX543MP4, used on the third generation iPad.

In GLBenchmark 2.1 the SGX543MP4 ranks first, with 251 and 139 points in Pro and Egypt tests. Adreno 320 comes in second, with 191/137, the SGX543MP2 scores 147/90, while the Tegra 3 TL30 scores 82/63. However, in fill rate tests Adreno 320 trails both the SGX543MP4 and SGX543MP2, but it is still miles ahead of the Tegra 3, SGX540 and Adreno 225.

However, in off-screen GLBench 2.5 Adreno 320 manages to squeeze ahead of SGX543 parts and the rest of the competition, but once again it loses in fill rate tests.

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Will Qualcomm Buy AMD?

August 20, 2012 by  
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This wild rumor is not completely without merit, as Qualcomm did acquire a piece of AMD, or AMD’s handheld graphics business to be precise, and it would not be too surprising to see Qualcomm after the whole company sometime in the future.

Samsung on the other hand is not an entirely impossible choice, but at this point it won’t be acquiring AMD either.

It looks like market players want to see the acceptance of Windows RT that will finally prove how important ARM processors really are and knowing AMD, the worst is behind them, as 2012 was the year of many chances, cancelation and anything but good execution for them.

Meanwhile Qualcomm is doing great in the ARM market, although its Snapdragon S4 line suffers from insufficient 28nm production, but due to its on-chip LTE implementation the chips are sought after, especially in the United States market.

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Qualcomm Chip Issues Should End By December

June 19, 2012 by  
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Qualcomm said it believes TSMC’s 28nm supply issues will continue until year end.

Qualcomm, which relies solely on TSMC for its 28nm chips, said it believes the supply of chips will improve, but the firm expects its 28nm supply not to be back to normal until the end of 2012.

Previously Qualcomm had poured scorn on TSMC by telling investors it is looking at rival wafer fabs to avoid supply issues in the future. Qualcomm’s CEO Paul Jacobs told Reuters once again that the firm is looking to other foundries for extra capacity, adding, “The goal is to get enough supply for everyone.”

TSMC’s 28nm process node has been tapped by a number of big name customers including AMD, Nvidia and Qualcomm, with the chip fab unable to meet demand. Since Qualcomm made the rare public admission that it wasn’t happy with the state of TSMC’s 28nm chip supply, the smart money has been on Globalfoundries picking up the slack, however nothing specific has been announced by either firm.

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Qualcomm Updates The S4 Series

June 14, 2012 by  
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Qualcomm’s Snapdragon S4 chips are proving to be quite a coup for the company. They are faster than anything the competition has to offer, more power efficient and some versions include integrated LTE. The only problem is that Qualcomm is having trouble meeting demand.

Qualcomm announced four new S4 chip series aimed at wildly different market segments, all based on the very successful Krait architecture.

Snapdragon S4 Prime chips will target smart TVs and similar applications. The first Prime part is the MPQ8054, a 1.5GHz quad-core with Adreno 320 graphics. Qualcomm promises “leading” audio/video capabilities and low power consumption, although we are not sure efficiency very important in TVs.

Meanwhile Snapdragon S4 Pro parts sound like all-rounders. They also feature Adreno 320 graphics and the S4 Pro tier includes the APQ8064 quad-core and MSM8960T, the Pro version of MSM8960. Pro parts are likely to end up in tablets, hybrids and other “ultra-thin and sleek” devices.

S4 Plus parts are geared towards the traditional mobile market, smartphones and tablets, ranging from the low-end to the high-end. Processors in the S4 Plus tier include MSM8960, APQ8060A, MSM8660A, MSM8260A, APQ8030, MSM8930, MSM8630, MSM8230, MSM8627 and MSM8227.

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Kodak Goes After Apple

January 16, 2012 by  
Filed under Smartphones

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Kodak has sued Apple and HTC for allegedly infringing patents related to camera imaging.

According to the Wall Street Journal, the camera firm is alleging infringement of four patents by both companies as well as a fifth by HTC. It also filed a related complaint against both companies with the US International Trade Commission (ITC).

Kodak said it obtained its patents because it decided that people would like to easily share pictures from their digital cameras before putting them on their PCs.

It claimed Apple and HTC are infringing the patents by selling and importing mobile camera phones, tablets and other devices. The federal lawsuits were filed in Kodak’s home town of Rochester, New York.

The firm wants to stop Apple and HTC from selling products such as the Iphone and Ipad and is seeking compensatory and triple damages.

Kodak also has patent litigation ongoing against RIM, and legal proceedings have been taking place for more than a year.

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Windows Phone 7 Roadmap Leaked?

January 6, 2012 by  
Filed under Smartphones

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A purported Microsoft slide showing the 2012 Windows Phone roadmap seems to indicate that we could see the next major update by mid-2012.

The Tango update is scheduled for the second quarter of 2012, but it won’t be aimed at high-end phones. Instead, Tango is supposed to bring Windows Phone to dirt cheap devices, or “products with the best prices” as Microsoft calls them. This seems to indicate that it will be even better at resource management than Mango, which is already far ahead of iOS and Android in terms of its OS footprint.

The big new, of course, is Apollo. The new OS is scheduled to appear in Q4 and it should enable Microsoft to offer competitive superphones. Currently Windows Phone devices max out at WVGA resolutions and single-core Qualcomm chips. Apollo could change all this and pave the way for dual-core designs with high resolution screens, probably 720p.

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Is Qualcomm A Threat To Intel?

December 29, 2011 by  
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Intel tried to do gaming graphics cards and it failed, but when it comes to CPUs for desktop and notebooks, it is currently dominating the market. Even the graphics used in Intel’s latest integrated CPUs these days are quite decent for multimedia and even some basic gaming.

Still, Intel is now shifting its focus and it sees Qualcomm as its main competitor in years to come. We heard this from high ranked sources from within Intel who believe that Qualcomm is the only ARM company that has it all, and Intel wants to take it on.

Intel is carefully watching Nvidia and Texas Instruments, again two strong ARM players, but it still thinks Qualcomm has better time to market, more customers and a much stronger portfolio.

Intel should start shipping Medfield just in time for Windows 8, and in case you’ve missed it, Medfield is a SoC (System on Chip) platform that should find its place to a few tablets and probably even some phones next year. Since Intel is trying to speed development up and put as much pressure on ARM players as possible, its next generation SoC will also come before the end of 2012, and it will use the advanced 22nm process, something we won’t see in ARM chips next year.

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Nokia Drops Luxury Brand Vertu

December 16, 2011 by  
Filed under Smartphones

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Nokia’s Vertu mobile phones sell for thousands but the firm is looking to unload this relatively low volume part of its business as it tries to focus on producing Windows Phones. According to the Financial Times (FT), Nokia has appointed Goldman Sachs to oversee the sale of its UK subsidiary.

Vertu’s market value is not known but the firm makes between 300 to 400 millionin annual sales and, according to the FT, private equity groups have expressed interest. The brand is fairly well known as a maker of expensive mobile phones and it might attract high-end ‘designer’ brands that want to break into the mobile phone market.

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