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Broadcom Aquired?

June 8, 2015 by  
Filed under Computing

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It is starting to look Broadcom will get bought out by its rival Avago as deep throats within both outfits think a deal is close.

Avago is in advanced buyout talks to acquire Broadcom, which manufacturers chips for both the smartphone and broadband industries. The two companies are more or less the same size, but at the moment Broadcom is the weaker partner

It has been the subject of previous speculation regarding acquisitions. The company is among the largest maker of chips for mobile systems such as smartphones, tablets and wearables, Internet of things (IoT) devices and automotive technology products.

Such capabilities could give Avago greater traction in fast-growing markets like IoT and mobile devices.

Broadcom announced last year that it was closing its baseband cellular chip business after being unable to gain inroads against such competitors as Qualcomm. The company had $8.4 billion in revenue last year.

It seems everyone wants a lot more consolidation in the chip industry. Intel reportedly resumed buyout talks to acquire Altera earlier this month, with the parties eyeing a potential price that could reach $13 billion. Micron was tipped as a potential buyer of rival SanDisk.

An April report cited a note from Bernstein analyst Mark Newman. According to this report, Newman pointed to SanDisk’s current valuation as making it a prime takeover target for rival NAND chip maker Micron, as well as other players in the market.

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Broadcom Going Smart Devices

June 19, 2014 by  
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Broadcom has come out with a new “smart” chip which it hopes will be at the cutting edge of wearable PCs, such as smartwatches, heart and blood-pressure monitor.

Dubbed Wireless Internet Connectivity for Embedded Devices (WICED) smart chip, Broadcom’s designs are supposed to support wireless charging for devices that are too small to connect via a power cord. The devices run an ARM Cortex M3 applications processor that reduces size and cost for OEMs and supports A4WP wireless charging and enhanced data security modes in addition to secure over-the-air firmware updates.

This is an integrated ARM CM3 microcontroller unit with radio frequency and Embedded Bluetooth Smart Stack, all on a single chip. Brian Bedrosian, Broadcom senior director of Embedded Wireless and Wireless Connectivity said that his outfit wanted to push the boundaries on what wearables are capable of with our new smart chip. Broadcom competes in the marketplace with companies such as Taiwan Semiconductor, Marvell and Xilinx.

The Broadcom WICED Smart chip is currently sampling with evaluation boards and SDKs. It is expected to become available sometime in 2014.

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Broadcom Goes UltraHD

January 16, 2013 by  
Filed under Consumer Electronics

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As TV manufacturers show off UltraHD TVs at CES, communications chip maker Broadcom is introducing the guts of future gateways that will be able to deliver video for those sets into viewers’ homes.

Broadcom’s BCM7445 silicon platform, announced just hours before the show opened on Tuesday morning, will be able to process incoming video from cable, carrier and satellite services that has four times the resolution of typical 1080p video offered today, according to the company.

Like the eye-catching but expensive TVs on the show floor in Las Vegas, the BCM7445 is just one of the first of many steps to consumers watching UltraHD shows at home. New content, displays and delivery technologies will all be required for the new resolution, which is also known as 4K.

Broadcom expects its chip to be in volume production by the middle of next year, in time for mainstream UltraHD TVs that will probably hit the market for the late 2014 holiday season, said Joe Del Rio, associate product line manager at Broadcom. However, service providers, which will probably be the distributors of most of the gateways built with the BCM7445, may take longer to start sending UltraHD video to their subscribers, Del Rio said.

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