Syber Group
Toll Free : 855-568-TSTG(8784)
Subscribe To : Envelop Twitter Facebook Feed linkedin

Smartphone Buyer Fatigue Hampering Growth

January 12, 2016 by  
Filed under Smartphones

Comments Off on Smartphone Buyer Fatigue Hampering Growth

Apple and Samsung dominate global smartphone markets with several new flagship handsets unveiled each year.

But after years of fantastic growth in smartphone sales, the pace of growth is slowing overall, including for the two smartphone giants. Market research firm IDC recently said that 2016 will be the first year that overall smartphone growth will slow to below 10%.

There is even talk among analysts that the latest models don’t have enough compelling new features to lure customers to a competitor’s device. Others say smartphone buyer’s fatigue has set in.

Buyer’s fatigue is a concern in the U.S. and other developed countries where the smartphone market is viewed as a “replacement” market because the market is already saturated: Nearly everyone already owns a smartphone. A focus on emerging countries by Apple and Samsung still requires them to find low-cost alternatives to compete with the likes of Huawei and others.

“Consumers are fatigued about new phone features that they can’t easily relate to any improvement in their personal use cases,” said Patrick Moorhead, an analyst at Moore Insights & Strategy. “Samsung has been one of the worst offenders of this in the last few years. If consumers can’t relate, then they need to be educated.”

Most recently, reports that Samsung would add a pressure-sensitive displayand high-speed charging port to its Galaxy S7 phone drew a few yawns. That’s because Apple added the pressure-sensitive display to the iPhone 6S last summer, and a new USB Type-C fast charging port is already available in LG and Huawei smartphones.

While it is to Samsung’s advantage to keep up with Apple and others rivals, analysts disagree over whether these latest improvements will provoke an iPhone user to switch to a Galaxy.

Source-http://www.thegurureview.net/mobile-category/smartphone-buyer-fatigue-seen-hampering-growth.html

Microsoft Silent On Windows 8 Pricing

September 5, 2012 by  
Filed under Computing

Comments Off on Microsoft Silent On Windows 8 Pricing

With just two months remaining before the retail launch of Windows 8, Microsoft has yet to provide pricing on its new OS.

Analysts today blamed Microsoft’s attempt to accommodate both desktops and tablets with Windows 8 for the lack of information.

“The delay in releasing pricing is all about uncertainty around the PC market and competition from Apple,” argued Patrick Moorhead, principal analyst with Moor Insights & Strategy. “Microsoft needs to price Windows in a way that looks smart versus Apple’s OS X, doesn’t leave money on the table with commercial PC customers, and enables OEMs to compete better with the iPad.”

The delay in pricing Windows 8 is real: During the Windows Vista and Windows 7 cycles, Microsoft unveiled retail prices weeks before each OS made the RTM, or “release to manufacturing,” milestone, and four or more months before retail sales started.

Microsoft disclosed Vista prices 58 days before that edition’s RTM, and 148 days before retail availability. Windows 7′s prices were made public 28 days before RTM and 120 days before its on-sale date.

Source…