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Is nVidia’s Auto Venture Paying Off?

August 17, 2016 by  
Filed under Consumer Electronics

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The driverless car market is expected to grow to $42 billion by 2025 and Nvidia has a cunning plan to grab as much of that market as possible with its current automotive partnerships.

The company started to take in more cash from its car business recently. The company earned $113 million from its automotive segment in fiscal Q1 2017. While that is not much it represents a 47 percent increase over the year before. Automotive revenue up to about 8.6 percent of total revenue and it is set to get higher.

BMW, Tesla, Honda and Volkswagen are all using Nvidia gear in one way or another.

BMW’s been using Nvidia infotainment systems for years and seems to have been Nvidia’s way into the industry. Tesla has a 17 inch touchscreen display of which is powered by Nvidia. You can see Tesla’s all-digital 12.3-inch instrument cluster display uses Nvidia GPUs. Honda has Tegra processors for its Honda Connect infotainment system.

But rumors are that Nvidia is hoping to make a killing from the move to driverless cars. The company is already on the second version of its Drive PX self-driving platform. Nvidia claims that Drive PX recently learned how to navigate 3,000 miles of road in just 72 hours.

BMW, Ford, and Daimler are testing Drive PX and Audi used Nvidia’s GPUs to help pilot some of its self-driving vehicles in the past. In fact Audi has claimed that it can be used to help normal car driving.

It said that the deep learning capabilities of Drive PX allowed its vehicles to learn certain self-driving capabilities in four hours instead of the two years that it took on competing systems.

According to Automotive News Europe Nvidia is working closely with Audi as its primary brand for Drive PX but then it will move to Volkswagen, Seat, Skoda, Lamborghini, and Bentley.
Tesla also appears to think that Nvida is a key element for driverless car technology. At the 2015 GPU Technology Conference last year, the company said that Tegra GPU’s will prove “really important for self-driving in the future.” Tesla does not use the Drive PX system yet, but it could go that way.

Courtesy-Fud

 

Is Qualcomm Back in The Black?

July 25, 2016 by  
Filed under Computing

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Qualcomm has had a better than expected results in its Q3 earnings, beating street and even its own estimates.

Qualcomm offered $5.2 billion to $6 billion revenue guidance and it managed to make $6 billion. Non-GAAP diluted EPS was projected at $0.90 – $1.00 and Qualcomm actually managed to make $1.16.

The MSM chip shipments were guided at 175 million to 195 million while the company actually sold 201 million of these chips.

Total reported device sales was expected to be between $52 billion and  $60 billion and in reality Qualcomm scored $62.6 billion. Qualcomm shipped between 321 million to  325 million 3G/4G devices and estimated reported 3G/4G device average selling price was at $191 – $197.

There are a few reasons for such good results, the first being Samsung. The company chose Snapdragon 820 for some markets with its flagship phones. The Snapdragon 820 ended up in 115 devices and it looks like one of the strongest high end phone chips in a while.

The introduction of the Snapdragon 821 will rekindle the fire and will make some additional sales for Samsung Galaxy Note 7 and a few other high end phones including some phones from LG and others. The 4G modem business is in good shape but one has to be careful as Qualcomm might lose some of the iPhone business to Intel. Everyone wants carrier aggregation capable modems these days, that is Cat 6 and up and Qualcomm offers this from Snapdragon 430 to the Snapdragon 820.

It is interesting to notice that while Apple iPhone sales were down, Qualcomm did better mainly as when Apple declines at   the high end, Qualcomm can make money from its high end Snapdragon chips.

We expect to see the announcement of Snapdragon 830 before the end of the year while devices shipping with the new chip in late Q1 2017 or early Q2 2017. As far as we know this might be the 10nm SoC but we will have to wait and see.

Qualcomm is investing heavily in improvements of 4G, current and future generations as well as a concentrated focus on 5G. From where we stand, Qualcomm still has the best chances to dominate the 5G market, especially due to the fact that 5G is an evolution of 4G with some new wave length and concepts added to it.

Last year’s loss of Samsung Galaxy S6 design win hurt a lot, and now the big customer is back, it seems that investing in a custom ARM Kryo core and dominating in Adreno graphics paid off.

Courtesy-Fud

Qualcomm Releases Car Platform

June 23, 2016 by  
Filed under Computing

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Qualcomm has released its Connected Car Reference Platform so that the car industry to build prototypes for the next-generation connected car.

Qualcomm could make piles of dosh if car-makers choose its platforms in the future. While it looks like the whole program and hardware package is not there yet, it gives developers something to play with which should see it under the bonnet of the next generation of car automation.

The next trick will be to get autonomous steering and collision avoidance features into the package. Qualcomm will probably apply its machine learning SDK, announced just a few weeks ago, and the Snapdragon 820 processor.

In a press release Qualcomm said the Connected Car Reference Platform uses a common framework that scales from a basic telematics control unit (TCU) up to a highly integrated wireless gateway, connecting multiple electronic control units (ECUs) within the car and supporting critical functions, such as over-the-air software upgrades and data collection and analytics.

The vehicle’s connectivity hardware and software to be upgraded through its life cycle, providing automakers with a migration path from Dedicated Short Range Communications (DSRC) to hybrid/cellular V2X and from 4G LTE to 5G.

It can also manage concurrent operation of multiple wireless technologies using the same spectrum frequencies, such as Wi-Fi, Bluetooth and Bluetooth Low Energy.

The system supports OEM and third-party applications to providing a secure framework for the development and execution of custom applications.

Qualcomm appears to be working on the problem of over-the-air software updates. Updating software on a mission-critical system such as an autonomous car is a much harder problem than updating a smartphone because it has to be completely secure and work every time without reducing safety. However given that updates have stuffed up the mobile phone business and a car will need lots of them in its much longer working life, it is something which will need to be tackled.

Qualcomm has to solve this problem anyway to accelerate shipments not only to the car market but to the IoT market, where it hopes to sell tens of billions of chips.

Qualcomm says it expects to ship the Connected Car Reference Platform to automakers, tier 1 auto suppliers and developers late this year.

Courtesy-Fud

Qualcomm Goes LTE For Microsoft

October 22, 2015 by  
Filed under Computing

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Qualcomm has continued its friendship with Microsoft by extending its latest LTE-Advanced modem, the X12, to Windows 10 notebooks and tablets.

The chipmaker was the only major chip provider to optimize its architecture for Windows Phone, and Microsoft’s Lumia devices, which run on Snapdragon 808 and 810 chips.

The Windows 10 devices which come to market later this year will have the option to integrate cellular connectivity with the X12, X7 or X5 LTE modems, which support the Microsoft operating system’s native Mobile Broadband Interface Model (MBIM).

Qualcomm said this would give business users, in particular, a similar experience on their large-screened devices as on their smartphones, giving the particular examples of location-based services and security driving LTE usage on PCs and tablets.

Integrated cellular connectivity has not been so important for notebook users, outside of a few scenarios such as WiFi-less trains, most wireless access from notebooks, and even tablets, is over a WLAN.

Qualcomm makes WiFi chips for portable devices but it does not have such a big market share. Working with Microsoft means it could have a higher presence and a far better chance of delivering mass sales. The Surface Pro and its new Surface Book, is getting good reviews and might even be popular.

Courtesy-http://www.thegurureview.net/computing-category/qualcomm-goes-lte-for-microsoft.html

Qualcomm To Wirelessly Charge BMWs

September 8, 2015 by  
Filed under Computing

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Qualcomm has launched its new Official Safety Car for season two of the FIA’s Formula E Championship.

For those not in the know, the Formula E Championship is for electric cars, and they are no longer the milk floats that English people get stuck behind in narrow streets.

The new Official Qualcomm Safety Car is the BMW i8 but it will be charged wirelessly with an advanced Qualcomm Halo 7.2kW wireless charging system.

The Qualcomm Halo 7.2kW wireless charging system delivers twice the amount of energy to the BMW i8′s batteries per hour as compared to last year’s 3.6kW system.

This halves the full charge time, enabling the vehicle to fully charge in one hour. Employing Qualcomm Halo DD technology, with magnetic architecture optimization, ensures higher coupling coefficients and drives lower system currents, higher inefficiencies and the ability to support higher power levels.

A Qualcomm spokesman said that an open championship has encouraged teams to develop their own powertrain tech.

This ensures that the racing remains highly competitive, and it supports the goal of Formula E to advance the development of new technologies for electric vehicles and to bring those technologies, vital to sustainable mobility, to the attention of millions of people around the globe, a spokesman said.

Qualcomm’s general manager of wireless charging, Steve Pazol said Qualcomm was excited to continue its support of Formula E in this second season.

Source-http://www.thegurureview.net/computing-category/qualcomm-to-wirelessly-charge-bmws.html

Nvidia Unveils New Tegra X1 Chip

January 16, 2015 by  
Filed under Computing

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Chipmaker Nvidia debuted a new processor aimed at powering high-end graphics on car dashboards as well as sophisticated auto-pilot systems.

At an event in Las Vegas ahead of the Consumer Electronics Show, Nvidia Chief Executive Jen-Hsun Huang said the Tegra X1 chip would provide enough computing horsepower for automobiles with displays built into mirrors, dashboard, navigation systems and passenger seating.

“The future car is going to have an enormous amount of computational ability,” Huang said. “We imagine the number of displays in your car will grow very rapidly.”

The Tegra X1 has twice the performance of its predecessor, the Tegra K1, and will come out in early 2015, Nvidia said.

An upcoming platform combining two of the X1 chips can process data collected from up to 12 high-definition cameras monitoring traffic, blind spots and other safety conditions in driver assistance systems, Huang said.

Combined with next-generation software, the chips can help detect and read road signs, recognize pedestrians and detect braking vehicles, he said.

Santa Clara, California-based Nvidia in recent years has been expanding beyond its core business of designing high-end graphics chips for personal computers.

After struggling to compete against larger chipmakers like Qualcomm in smartphones and tablets, Nvidia is now increasing its focus on using its Tegra mobile chips in cars and is already supplying companies including Audi, BMW and Tesla.

Source

Cars May Come With nVidia’s Tegra

January 23, 2012 by  
Filed under Around The Net

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One of the things that we keep hearing as a big business opportunity for ARM manufacturers is to get their chips in cars. We heard this before, but this time we are not talking about navigation / entertainment systems.

The idea behind the concept is that more and more cars will come with collision detection mechanisms, road tracking that can keep your car stay in the high way lane. It gets better, the car can now lock on the car in front of you and accelerate and decelerate with it, so called adaptive cruise control with some manufacturers.

Fancier cars today come with elaborate stability assistance systems and many other features that might put such processors to good use, for something far more useful than just navigation and playing music.

Source…